After a five-year research project, Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organization to make the leap from good to great while other organizations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind. "Good to Great" achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.
Table of Contents
Good is the enemy of great; level 5 leadership; first who - then what; confront the brutal facts (yet never lose faith); hedgehog concept; a culture of discipline; technology accelerators; the flywheel and the doom loop; from good to great to built to last.
About the Author
Jim Collins left the Stanford Graduate School of Business in 1995 to set up a management laboratory in Colarado. He has worked with senior executives and CEOs from over 100 corporations including Starbucks Coffee, Time Warner, Johnson & Johnson and E-loan.com. He is co-author of the best-selling Built to Last - which has been on the Business Week bestseller list for 57 months, sold 500,000 copies in the US alone and has been translated into 17 languages.
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